On September 5, 2019, Alibaba 95 Philanthropy Week Forum was held at China Academy of Art (Xiangshan Campus) in Hangzhou, Zhejiang. Wang Xingzui, Executive Vice President of China Foundation of Poverty Alleviation (CFPA) and Yan Zhitao, Deputy Executive Director of CPFA were invited to attend the event. At the forum, CPFA was awarded as “Best Partner”, and together with Alibaba Foundation, launched the “Chain of Love” Project.

    Using the blockchain technology, the “Chain of Love” Project aims to provide an open, transparent and systematic solution for philanthropic organizations. The New Future High School Scholarship Project became the first philanthropic project linked up with the “Chain of Love” Project. Wang Xingzui, Executive Vice President of CFPA attended the launch ceremony of “Chain of Love” Project and delivered a speech.

Wang Xingzui, Executive Vice President of CFPA, sharing the topic of blockchain in relation to philanthropy on the forum

Wang Xingzui, Executive Vice President of CFPA, attending the launch ceremony of “Chain of Love” Project

Yan Zhitao, Deputy Executive Director of CPFA receiving the medal of “Best Partner”

    Sun Lijun, Partner of Alibaba and President of Alibaba Foundation, said that “The development of the Internet has benefited from the society, and we have the responsibility to use technology to solve social problems and promote better development of philanthropy in China”.

Sun Lijun, Partner of Alibaba and President of Alibaba Foundation, delivering a speech

    CPFA actively participated in the on-site exhibition to publicize the Children Companion Plan, Backbone Project (Health Insurance for Poor Families’ Labors), and Panda Pack Project. By introducing philanthropic projects to the participants, we receive more support from the general public.

CFPA booth at 95 Philanthropy Exhibition

Staff members of CFPA introducing projects to participants

    In 2019, many charity ambassadors like Xu Zheng, Dilireba, Ma Tianyu and Bao Beier joined CFPA to promote the 95 Philanthropy Week. More than 100 colleges promoted the activity offline, and more than 260 colleges and 100 project areas participated in online activities to promote a philanthropic atmosphere.

Charity ambassadors

College students participating in the 95 Philanthropy Week